Travellers Take
Note! Return to 2019 Levels expected only by 2023, UNWTO Confidence Index
Wondering when you can travel abroad next? Global tourism
returning to pre-pandemic 2019 levels is expected only by 2023, according to the
latest UNWTO Confidence Index Survey. The survey also points out that the overall
confidence in global tourism continued to hit record lows in the period May-August
2020. A silver lining, however, is that domestic tourism is driving recovery in
many popular tourist destinations.
Rebound in international tourism in 2021
According to the UNWTO Confidence Index, most experts
anticipate a rebound in international tourism in 2021, in particular by the third
quarter 2021. However, around 20% expect it only in 2022.
Speaking exclusively to the Financial Express Online,
Kelven Kong, CMO, HappyEasyGo
shared his views in the context of international travel from India, “With the DGCA
extending the ban on international travel due to the soaring COVID-19 cases, we
believe that the first half of 2021 will not see a significant increase in tourism.
On the other hand, domestic travel will see a decent hike in travelling numbers
and more people opting for local or interstate travel.”
UNWTO Confidence Index: Domestic tourism driving recovery
The silver lining is that the survey pinpoints the revival
of domestic tourism as a key factor driving the recovery of several destinations.
In this context, the survey’s respondents from Asia and the Pacific are cited as
being the most positive on domestic tourism driving recovery of popular destinations.
According to GB Srithar, Regional
Director – India, Middle East & South Asia, Singapore Tourism Board (STB), “COVID-19
pandemic brought an unprecedented impact on global tourism. In April 2020, it was
estimated there will be more than 100 million job losses in the tourism industry.
From this, out of US$2.7 trillion of GDP lost, more than US$1 trillion will be from
Asia. The pandemic also dealt a major blow to Singapore’s tourism industry and affected
Singapore’s tourism ecosystem including travel agents, hotels, MICE, integrated
resorts and aviation, and more.”
However, in the US, where domestic tourism is known
to capture about 85 percent of travel spending, the pandemic has severely hit the
country’s domestic travel demand, thereby indicating an impact on tax revenues as
well as its funding for promotion.
Demand for Nature-centric destinations in Asia
A notable aspect driving domestic tourism in Asia includes
the demand for Nature-based products, such as coastal and rural areas, has also
boosted domestic tourism.
” Weekend destinations picked up well post lockdown.
Other destinations are also picking up since October month. Next year, we can see
these destinations will not be limited to weekends or seasonality but demand will
be up weekdays and off season, especially for quality accommodation segments,” Kelven Kong, CMO, HappyEasyGo told
The Financial Express Online.
However, urban tourism lags behind as there is a dearth
of international tourists.
GB Srithar further stated, ” A key development would be the emphasis on health, hygiene
and safety. Travel will no longer be a decision driven by the aspiration to travel
or attractiveness of a destination. The ability of a destination and its tourism
establishments to ensure good health as well as sanitisation
practices will be vital in inspiring confidence of customers and it will influence
their choice to travel.”
In the UNWTO Confidence Index, clear indications point
to an extremely pessimistic travel outlook from UNWTO experts from Europe about
September-December 2020, whereas those from the Middle East are the least pessimistic
of all regions that have been surveyed for the current year.