APEDA Showcases India’s Agri-Food Strengths as Export Partner at World Food India 2025

·         APEDA’s Reverse Buyer-Seller Meet Attracts 530 Global Buyers and Enables 4,600+ B2B Meetings

APEDA at World Food India 2025

1. Pavilion & Showcasing

·         142 exhibitors, 120 stalls under APEDA.

·         Focused on India’s agri-food diversity:

o    GI-tagged products

o    Basmati rice & millets

o    Organic produce

o    Livestock products

o    Value-added foods

·         Thematic zones:

o    GI Gallery

o    Fresca Zone (fresh produce)

o    Basmati Export Development Foundation stall

o    BHARTI Zone (startups & innovation showcase).

2. Reverse Buyer-Seller Meet (RBSM)

·         Attracted 530+ international buyers from 68 countries.

·         Buyers included Walmart, Nesto, Al Madina, Mustafa Singapore, Choithram.

·         Resulted in 4,654 curated B2B meetings, creating new market linkages for Indian exporters and startups.

3. Strategic Collaboration

·         MoU signed with LuLu Hypermarket LLC (25 Sept 2025).

·         Under the BHARTI Initiative:

o    Shelf space for Indian agri-food startups in 252 LuLu outlets across GCC.

o    Product sampling & consumer engagement campaigns.

o    Access to LuLu’s export division for global distribution.

4. The BHARTI Initiative

(Bharat’s Hub for Agritech Resilience, Advancement and Incubation for Export Enablement)

·         Dedicated stall + seminar: “From Farm to Global Markets: Startup-Driven Innovation for Agri-Food Exports.”

·         Aim: Empower 100 agri-food ventures through mentorship, branding, technology adoption, and global market intelligence.

·         Focus: Building an innovation-driven, export-ready agri-food ecosystem.

5. APEDA’s Key Outcomes at WFI 2025

·         Global engagement: 140+ exhibitors, 500+ buyers, 68 countries.

·         Business outcomes: Thousands of B2B meetings, new partnerships, export opportunities.

·         Innovation boost: Platform for startups via BHARTI Initiative.

·         Market expansion: MoU with LuLu Hypermarket enabling large-scale international retail presence.

6. APEDA’s Vision Reinforced

·         Position India as a trusted partner in global food trade.

·         Build a future-ready, innovation-led, and sustainable export ecosystem.

·         Support startups, exporters, and farmers in tapping global opportunities.

In essence: APEDA used WFI 2025 to connect Indian exporters with global buyers, forge strategic retail alliances (LuLu), and push startup-led innovation through BHARTI—cementing India’s growing role in global agri-food trade.

[ABS News Service/03.10.2025]

The Agricultural and Processed Food Products Export Development Authority (APEDA), under the Ministry of Commerce & Industry participated as the Export Partner in the 4th edition of World Food India (WFI) 2025, held at Bharat Mandapam, Pragati Maidan, New Delhi.

With 142 exhibitors and 120 stalls, APEDA’s pavilion showcased the diversity of India’s agri-food sector, including GI-tagged products, Basmati rice, millets, organic produce, livestock products, and value-added foods. The pavilion also featured dedicated thematic zones such as the GI Gallery, Fresca Zone, Basmati Export Development Foundation stall, and a BHARTI Zone focused on startups and innovation.

As Export Partner, APEDA organized the Reverse Buyer-Seller Meet (RBSM), which attracted more than 530 international buyers from 68 countries, including leading supermarket chains such as Walmart, Nesto, Al Madina, Mustafa Singapore, and Choithram. Over 4,654 curated B2B meetings were held during the event, providing Indian exporters and startups an unprecedented platform to explore new markets, showcase innovative products, and establish long-term business linkages.

APEDA further strengthened global market access by signing a strategic Memorandum of Understanding (MoU) with LuLu Hypermarket LLC on September 25, 2025. The collaboration, under the BHARTI (Bharat’s Hub for Agritech Resilience, Advancement and Incubation for Export Enablement) Initiative, will provide Indian agri-food startups shelf space across 252 LuLu outlets in the GCC, along with product sampling campaigns, consumer engagement, and access to LuLu’s export division for global distribution.

The BHARTI Initiative was another major highlight at WFI 2025, with a dedicated stall and an interactive seminar on “From Farm to Global Markets: Startup-Driven Innovation for Agri-Food Exports.” The session brought together policymakers, industry leaders, and innovators to deliberate on strategies for empowering 100 agri-food ventures through mentorship, branding, technology adoption, and global market intelligence.

Speaking on the occasion, Chairman, APEDA, Shri Abhishek Dev said that World Food India 2025 has been a milestone in showcasing India’s agri-food potential to the world. As Export Partner, APEDA successfully brought together more than 140 exhibitors and over 500 buyers from 68 countries, enabling thousands of business meetings and new opportunities for exporters. The Reverse Buyer-Seller Meet, the MoU with LuLu Hypermarket, and the BHARTI Initiative together reflect APEDA’s commitment to empowering startups, strengthening international partnerships, and building a future-ready, innovation-driven export ecosystem.

Through its active participation at World Food India 2025, APEDA reaffirmed its mission to build a globally competitive agri-food export sector. By combining large-scale buyer engagement, strategic international collaborations, and startup-driven innovation, APEDA continues to position India as a trusted partner in global food trade and a leader in sustainable, innovation-led growth.